Summary

Trick Williams said a throwaway line aimed at Sami Zayn during their feud turned into a much bigger part of the act than he ever expected.

While discussing his work with Lil Yachty, Williams looked back on calling Zayn "The Gingerbread Man," a line that grew into a recurring television character during their program. Williams went on to retain the WWE United States Championship against Zayn at Backlash after saying before the match that Zayn's past accomplishments would not matter once the bell rang.

Quote from Trick Williams

Williams said the creative process with Lil Yachty clicked because both were focused on making the segment ideas as strong as possible:

"It was dope. Working with yachty, he loves the business. Any time somebody loves the business like that, it gets me fired up. We sit and brainstorm for hours on how we're going to do this and that. No ego involved. We're going to put out the best work possible, and we're going to put out diss tracks and different things. The gingerbread diss track, it was a throwaway line that became something much bigger than I ever anticipated being. Hopefully, I didn't lose too much of my ginger audience. I have nothing against gingers. It was just to poke fun at Sami Zayn. I had to. He deserved it"

What the Sami Zayn feud did for Trick Williams

Williams tying a joke line to an entire feud gave the Zayn program a clearer personality, and it helped his first United States title run stand out beyond the match itself. The bigger takeaway is that WWE now has another reminder that Williams can carry character-driven material on top of title defenses, which matters if this reign is going to keep growing after Backlash.

Sources

Trick Williams while speaking on the Battle on the Battleground podcast