Summary

Chris Jericho filed a trademark application for "Cornerstone" on March 25.

The filing covers apparel items including shirts, sweatshirts, hooded sweatshirts, hats, bandanas, and socks.

It also covers entertainment and media categories tied to pro wrestling, including televised and live appearances, wrestling exhibitions and contests, online interviews, and wrestling news and information services.

Chris Jericho’s Cornerstone filing signals potential brand expansion beyond ring use

By filing across both merchandise and entertainment-service categories, Jericho now has broader legal coverage that could support the name in multiple revenue lanes if the mark is approved.

The services language also leaves room for "Cornerstone" to be used in media-facing wrestling content rather than only on apparel.

Sources

As reported by Fightful.