Summary

Danhausen has leaned all the way into one of WWE's longest-running internet jokes ahead of Backlash.

The former AEW star recreated the old "At Backlash" promotional meme in a new video posted before WWE's May 9 premium live event. The bit traces back to WWE's 2006 promotion for Backlash, which became a meme over the years as different stars dramatically repeated the show's name.

The post ties directly into Danhausen Starts Recruiting Legends For WWE Backlash Tag Match, where he began searching for a partner for the event.

Danhausen's Backlash setup

Danhausen is scheduled for his first WWE premium live event match at Backlash, where he and a mystery partner will face The Miz and Kit Wilson.

That partner search has already become part of the act. In a related development, Danhausen lands Backlash tag match, still needs a partner, setting up the joke that he is willing to offer 400 human monies to various legends to join him.

What the Backlash parody means for Danhausen

Danhausen using a well-known WWE meme gives his Backlash program a clearer place on the card, even before his partner is revealed. It keeps attention on the Miz and Kit Wilson match and plays to the kind of offbeat character work that has always defined him.

It also shows WWE is letting Danhausen bring his established sense of humor into a premium live event build, which matters more than the parody itself if this run is going to turn into something longer-term.

Sources

Danhausen via X