Summary

WWE filed four new trademark applications on May 8, covering the phrases "Samoan Werewolf," "Earn The Day," "NXT Global Heritage Invitational," and "Head of the Table."

The filings break into two different categories. "Samoan Werewolf" and "NXT Global Heritage Invitational" were filed under entertainment services tied to wrestling performances, shows, production and related coverage. "Head of the Table" and "Earn The Day" were filed under merchandise classifications that cover apparel, footwear, headwear and related items.

What WWE filed for

The "Samoan Werewolf" filing lists wrestling exhibitions and performances, along with fan club services, online newsletters, blogs and wrestling news delivered across broadcast and online platforms.

"NXT Global Heritage Invitational" is framed more directly around a wrestling show, including the production and exhibition of professional wrestling events and the distribution of that content across multiple forms of media.

The merchandise filings are broader consumer product plays. "Head of the Table" covers a long list of clothing items, while "Earn The Day" includes similar apparel language and also specifically references championship trophy belts.

What the NXT and merchandise filings could mean

The "NXT Global Heritage Invitational" application stands out because WWE filed it for show-related entertainment services, which suggests the company is protecting a concept that could be used as branded programming rather than a one-off slogan. That also fits with how NXT has continued to reshape its identity over time, including the period when the brand was under pressure during the head-to-head era with AEW.

The "Head of the Table" and "Earn The Day" filings point more toward merchandising. With both applications centered on clothing and related products, WWE appears to be securing marketable phrases it can use across apparel and other branded items.

Sources

As reported by Fightful.